Categories: Lagos Leaders

Lagos Leaders: Patrick Mayor C. Raphael – Redefining Hospitality Through Innovation & Strategy

Full Name: Patrick Mayor C. Raphael
Position: Founder & Hospitality Consultant
Company: GREiPR
Website: greiprgroup.com
LinkedIn: Rapheal Mayor Patrick
Instagram: @greiprgroup.tech
Email: info@greiprgroup.com | greipr.hr@gmail.com

Meet Patrick Mayor C. Raphael

With an illustrious career spanning over eight years, Patrick Mayor C. Raphael is a seasoned hospitality business consultant whose expertise covers marketing, human resource management, operations strategy, and branding. He is the Founder of GREiPR, a forward-thinking hospitality consultancy dedicated to bridging critical gaps in recruitment, training, and management within the industry.

Patrick is a results-driven entrepreneur who has successfully trained over 700 professionals, launched and optimized multiple hospitality ventures, and streamlined HR processes to drive business growth. His leadership is rooted in innovation, mentorship, and a deep commitment to sustainable business models.

About GREiPR

GREiPR is a hospitality-focused solutions provider committed to streamlining operations and improving workforce efficiency. The company offers services including:

  • Recruitment & talent acquisition
  • Staff training & development
  • Business consultation
  • Branding & marketing strategies

With its mission to create sustainable hospitality systems across Africa, GREiPR is currently developing three tech-driven products:

  • DEEPLOi – A verified recruitment platform
  • STRAiVR – A staff and operations management system
  • GRUPPA – A vendor management solution

These tools are poised to transform how hospitality businesses in Africa recruit, operate, and scale.

The Inspiration Behind GREiPR

Patrick was inspired to launch GREiPR after observing widespread inefficiencies in hospitality workforce management—from exploitative job agencies and job scams to a lack of structured training. In the early days, gaining trust in an industry steeped in traditional practices was a challenge. But through persistence, case studies, and successful partnerships, GREiPR has become a trusted name in hospitality consulting.

Doing Business in Lagos

According to Patrick, “Lagos is a very interesting place to do business, both positively and negatively. It all depends on how you see the market.”

As a fast-paced business hub, Lagos offers an environment that demands adaptability and innovation. The city’s vibrant hospitality sector has enabled GREiPR to implement tailored solutions and build a diverse clientele base.

Overcoming Challenges

One major hurdle Patrick faced was convincing businesses to adopt structured HR practices. He addressed this by:

  • Educating clients on long-term benefits
  • Sharing real case studies
  • Collaborating with key stakeholders

Another significant challenge was funding and technical support for product development. By forging the right partnerships and conducting extensive research, Patrick and his team are steadily overcoming these obstacles.

Keys to GREiPR’s Success

  • Blending traditional hospitality consulting with innovative, tech-driven solutions
  • Offering personalized consulting and structured staff training programs
  • Maintaining a people-first approach to leadership and team building

Patrick encourages collaboration, continuous learning, and open communication within his team, which has helped create a culture of excellence and empowerment.

Advice to Aspiring Entrepreneurs

“Stay adaptable, be persistent, and always prioritize value creation. Lagos is competitive—build strong relationships, understand your market, and maintain your integrity.”

Patrick’s journey highlights the importance of resilience, strategic networking, and staying customer-centric in an ever-evolving business landscape.

Defining Moments & Growth Strategies

A career-defining moment for Patrick was securing GREiPR’s first major corporate partnership—an achievement that validated his vision and positioned the company for future growth. He leverages networking, mentorship, and collaboration as crucial tools for business expansion and innovation.

Vision for the Future

GREiPR plans to expand across Africa, offering end-to-end hospitality solutions that redefine HR and operations. The upcoming launch of DEEPLOi, STRAiVR, and GRUPPA marks a bold step toward transforming the African hospitality landscape.

Upcoming Projects: Book & Workshop

Patrick is set to launch his highly anticipated book: “Food, People, and Culture”—a practical guide for navigating the food business in Nigeria. The book combines real-life insights, strategies, and lessons from years of hands-on experience in the hospitality space.

In addition, GREiPR will host an exclusive Hospitality Business Workshop for 200 restaurant and food business owners in Lagos. This intensive program will offer tools, strategies, and expert guidance to help participants:

  • Refine their operations
  • Improve customer experience
  • Boost profitability

Registration details will be announced via social media.

Final Words

If there’s one thing Patrick would change about the Lagos business landscape, it’s improving access to funding and structured support for startups. He believes that empowering young entrepreneurs and innovative businesses is key to Nigeria’s future.

Connect With Patrick & GREiPR

About Lagos Leaders

Lagos Leaders is a feature series by Lagos Jobs spotlighting innovative and impactful business leaders shaping the future of Lagos and beyond.

Stay inspired. Stay connected.

This post was last modified on April 8, 2025 9:57 am

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